Colors

A range shared throughout Freepik Company

In "Freepik design system", color is a great vehicle that helps us to give cohesion to our different brands and projects that make up Freepik Company.

Also, color is a powerful tool when establishing hierarchy with information and improving the user's experience and our project's interface. We have created a wide range of colors characterized by the ones we’ve used in our logo and their variations. As well as this, we've created a range of neutral cold greys that take on the role of conducing element between the different, more saturated tones.

Each one of the main colors and their derived ranges are associated to a project: dark blue is Freepik Company, blue is Freepik, purple is Piktab and green is Flaticon. The range of orange yellows is associated to the Premium service and is common throughout all of the projects.

Download our color pallete for your favorite app here.

Main colors

Freepik Company Blue

  • HEX #0E2A47
  • RGB 14, 42, 71
  • CMYK 80, 41, 0, 72
  • PANTONE 2965 C

Freepik Blue

  • HEX #1273EB
  • RGB 18, 115, 235
  • CMYK 92, 51, 0, 8
  • PANTONE 285 C

Piktab Purple

  • HEX #4949E7
  • RGB 73, 73, 231
  • CMYK 68, 68, 0, 9
  • PANTONE 2726 C

Flaticon Green

  • HEX #69E781
  • RGB 105, 231, 129
  • CMYK 55, 0, 44, 9
  • PANTONE 7479 C

Red

  • HEX #FB5252
  • RGB 251, 82, 82
  • CMYK 0, 67, 67, 2
  • PANTONE 178 C

Premium Yellow

  • HEX #FFB229
  • RGB 255, 178, 41
  • CMYK 0, 30, 84, 0
  • PANTONE 1235 C
Full ranges
Color name
HEX RGB CMYK
Gray Ebony
#1D262D 29, 38, 45 36, 16, 0, 82
Gray Oxford
#374957 55, 73, 87 37, 16, 0, 66
Gray Bayoux
#374957 55, 73, 87 36, 16, 0, 65
Gray Hoki
#5F7D95 95, 125, 149 36, 16, 0, 42
Gray Bali
#869FB2 134, 159, 178 25, 11, 0, 30
Gray Cadet
#A5B7C6 165, 183, 198 17, 8, 0, 22
Gray Heather
#BAC8D3 186, 200, 211 12, 5, 0, 17
Gray Gaysir
#CFD9E0 207, 217, 224 8, 3, 0, 12
Gray Mystic
#E3E9ED 227, 233, 237 4, 2, 0, 7
Gray Hades
#EFF3F6 239, 243, 246 4, 2, 0, 7
Gray Aqua
#F8FAFB 248, 250, 251 1, 0, 0, 2
Color name
HEX RGB CMYK
Dark blue blackale
#08192B 8, 25, 43 81, 42, 0, 83
Dark blue zodiac
#0B2239 11, 34, 57 81, 40, 0, 78
Dark blue fc (Freepik Company)
#0E2A47 14, 42, 71 80, 41, 0, 72
Dark blue biscay
#113255 17, 50, 85 80, 41, 0, 67
Dark blue chathams
#143B63 20, 59, 99 80, 40, 0, 61
Dark blue bay
#164372 22, 67, 114 81, 41, 0, 55
Dark blue blumine
#194C80 25, 76, 128 80, 41, 0, 50
Color name
HEX RGB CMYK
Purple jacksons
#202095 32, 32, 149 79, 79, 0, 42
Purple governor
#2D2DB0 45, 45, 176 74, 74, 0, 31
Purple spiritual
#3636CC 54, 54, 204 74, 74, 0, 20
Purple piktab
#4949E7 73, 73, 231 68, 68, 0, 9
Purple sara
#5F5FF6 95, 95, 246 61, 61, 0, 4
Purple portage
#8080F1 128, 128, 241 47, 47, 0, 5
Purple melrose
#B3B3FC 179, 179, 252 29, 29, 0, 1
Purple fog
#D7D7FF 215, 215, 255 16, 16, 0, 0
Color name
HEX RGB CMYK
Blue congress
#04458F 4, 69, 143 97, 52, 0, 44
Blue endeavour
#0353A7 3, 83, 167 98, 50, 0, 35
Blue science
#0161CD 1, 97, 205 100, 53, 0, 20
Blue freepik
#1273EB 18, 115, 235 92, 51, 0, 8
Blue campu
#2C8CF4 44, 140, 244 82, 43, 0, 4
Blue malibu
#5EB2FC 94, 178, 252 63, 29, 0, 1
Blue picton
#92CDFA 146, 205, 250 42, 18, 0, 2
Blue onahau
#C7EBFF 199, 235, 255 22, 8, 0, 0
Color name
HEX RGB CMYK
Green jade
#00AF80 0, 175, 128 100, 0, 27, 31
Green shamrock
#2BC48A 43, 196, 138 78, 0, 30, 23
Green jungle
#4AD295 74, 210, 149 65, 0, 29, 18
Green flaticon
#69E781 105, 231, 129 55, 0, 44, 9
Green pepinen
#8DF690 141, 246, 144 43, 0, 41, 4
Green snowy
#ABFFAD 171, 255, 173 33, 0, 32, 0
Green hint
#C7FFC7 199, 255, 199 22, 0, 22, 0
Green sugar
#E2FFE2 226, 255, 226 11, 0, 11, 0
Color name
HEX RGB CMYK
Yellow tango
#EB7D16 235, 125, 22 0, 47, 91, 8
Yellow poppy
#F69110 246, 145, 16 0, 41, 93, 4
Yellow sin
#FCA120 252, 161, 32 0, 36, 87, 1
Yellow premium
#FFB229 255, 178, 41 0, 30, 84, 0
Yellow bea
#FCBD24 252, 189, 36 0, 25, 86, 1
Yellow dandelion
#FCD250 252, 210, 80 0, 17, 68, 1
Yellow paco
#FCDB7E 252, 219, 126 0, 13, 50, 1
Yellow buttermilk
#FFEEB6 255, 238, 182 0, 7, 29, 0
Color name
HEX RGB CMYK
Red thunderbird
#C12020 193, 32, 32 0, 83, 83, 24
Red valencia
#D53232 213, 50, 50 0, 77, 77, 16
Red bloody
#EC3A3B 236, 58, 59 0, 75, 75, 7
Red muri
#FB5252 251, 82, 82 0, 67, 67, 2
Red salmon
#FF8578 255, 133, 120 0, 48, 53, 0
Red lisa
#FFA68F 255, 166, 143 0, 35, 44, 0
Red wax
#FFC8AF 255, 200, 175 0, 22, 31, 0
Red bush
#FFDECC 255, 222, 204 0, 13, 20, 0